You can display as many products as you want on your page and choose between different layouts (div / table / list), styles (color / font / border / background-color / button's shape...), effects (carousels or slideshows) and content (price, description, compare button, vote, badges...) in order to fit your website design.
In this section you can see 5 different layouts declined from a same "products listing" module.
Go in the "PRODUCT" section of HikaShop..
Create all the products you want and associated them to a category.
Go in the "MENU" manager of Joomla..
You can add a new menu item of the type : "HikaShop products listing", then play with the HikaShop options ! Choose the category of products you want to display and how : with or without the pictures, number of columns, which type of layout, which kind of buttons... etc
Go in the "DISPLAY" section of Hikashop..
There,you can manage several options concerning the general style.